2011年6月14日星期二

Fitness PR: High Perfomance Running Shoes with BIOM by ECCO

The BIOM running shoe by ECCO is created using biomechanics and is developed by the University of Cologne. The concept of BIOM, inspired by barefoot runners, is perfect for someone looking for a high performance running shoe. ECCO spent three years of research and development to create the perfect design of the shoe. They scanned foot profiles of 2500 runners to create a replica of the human foot and BIOM is the only shoe on the market that uses direct-injection process (which increases the durability of your shoe.)

ECCO uses durable materials like PU which lasts 1.5 times longer than EVA, which is used in many other shoes. The shoe also has a wide toebox to ensure your toes can spread naturally (so important for a comfortable fit.) Moreover, the shoe has high-traction rubber outsole components, which improve grip and decrease the weight of the shoe allowing you to run fast and freely.

The BIOM project has A and B models of the shoe out already and are working on the C model. The BIOM A is produced using traditional textile mesh which allows for greater ventilation while BIOM B is produced using breakable yak leather which has a greater durability. The supply of Yak leather is very limited and ECCO spent two years to develop an efficient yak tanning method.

The BIOM Project provides us with a shoe that is unique in the running shoe market coming that is as close to the biomechanics of your foot and ankle as possible, allowing you to run as nature intended. It is truly for the athlete looking to push limits.

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